Participatory Market Chain Approach (PMCA) User Guide

This manual describes the Participatory Market Chain (PMCA), a new R&D metthod designed to stimulate innovation along market chains by enhancing stakeholder collaboration and trust. This method grew out of a joint effort made by different R&D organizations and proyects (see list on the inside of the back cover), with the aim of finding new ways of intervening in market chains and improving poor farmers' livelihoods. The Papa Andina iniciative of the International Potato Center (CIP) coordinated and guide this work; the Swiss Agency for Development and Cooperation (SDC), the Center for International Agriculture (ZIL) and the UK Departamet for International Development (DFID) provided the necesary financial support.